SEO & SEM Updates Archive

Sort Posts by:

Google Announces New Updates to Display & Video Ad Group Targeting

If you manage AdWords campaigns for clients, you will certainly be busy right off the start of the new year! As anticipated, in just a few weeks, AdWords will no longer support flash ads. For our team at MGR, that’s not a big deal since we’ve been creating

MGR Consulting Group – 2016 Year In Review

It has become a tradition.  At the end of the year, we like to brag a little bit about our own accomplishments.  And since we are a creative bunch, we’ve created a new Infographic to illustrate the highlights of our work.  2016 has been another fantastic year

7 Steps to Optimize Your Online Store This Holiday Season

With the Holiday Season in full swing and Cyber Monday just around the corner, it is critical that your online store is absolutely tuned up to handle the traffic and increased competition from other stores. If you own an online eCommerce business, you already know that shopping

30 Internet Facts and Figures that You May Like to Know

Do you know that around 40% of the world population has an internet connection today? Just for perspective, back in 1995, internet access was limited to less than 1% of the world’s population. The first billion was reached in 2005. The second billion in 2010. The third

AdWords Expanded Text Ads Explained

Expanded Text Ads (ETA) are already available if you use AdWords and although the initial deadline for full implementation has been extended until January 31st, 2017, it’s best to start taking advantage of the new format as soon as possible. What Are Expanded Text Ads? In a nutshell,

Google AdWords – Understanding the Bidding Game

There is a lot of confusion out there –even among some of our most educated clients- about how a Google AdWords campaign works.  A great majority of people simply think that you just “Pay-Per-Click” and that the “pay” amount is somehow a fixed cost depending on which

In Search of the Unattainable 100% Uptime

Last week, one of our hosting partners’ data canters had a piece of hardware fail resulting in a number of websites going down temporarily.  Thanks to the proactive monitoring service, the situation was discovered right away.  Once the cause for the server failure was assessed, the parts

Improve Your Website Traffic With These 5 Easy Steps

Securing competitive advantage in the digital realm can be quite a challenging task but if you set a good foundation for your official online presence by implementing smart web design and content creation practices, there’s no doubt you’ll achieve this goal. For a website to generate a constant

The Impact of Ad Blockers – All You Need to Know

Ad blocking is common practice in the digital realm because there’s a growing number of website visitors who simply do not want to be bombarded with lots of advertising banners each time they visit one of their favorite websites. What are ad blockers, anyway? Basically, they’re applications

Bigger is Better – When Banner Ads Size Matters

Bigger is not necessarily better. But when banner ads size matters, more often than not, you cannot go wrong with a larger banner. But what should your banner ads size be? That’s a tricky question to answer considering the fact that the digital publishing industry is constantly