Mobile Marketing Archive
MGR eCommerce Edge Weekly | January 8, 2020 Top News This Week New Year, New Newsletter, Even More Great Insights We are modifying the “Amazon Weekly” newsletter to now cover all of eCommerce and changing the name to “eCommerce Edge” instead. We will still cover plenty of
Throughout the past few decades, innovations in technology have allowed almost all aspiring entrepreneurs to attempt their hand at running their own business, whether it be a traditional brick and mortar or e-commerce store. The issue with this is that although the opportunities are certainly there, it
Last year, California passed a landmark privacy law that gives consumers more control over their data. The California Consumer Privacy Act (CCPA), enacted in 2018, creates new consumer rights relating to the access to, deletion of, and sharing of personal information that is collected by businesses. On October 10,
MGR Amazon Weekly Update | December 17, 2019 Top News This Week 3 eCommerce Guides for 2020 This will be the final newsletter we send this year, we will be back in January with even more insights for you to kill it in 2020. So to
In today’s competitive environment the fight between Online Travel Agencies (OTAs), Metasearch engines, Global Distribution channels and Brand.com websites to capture guests bookings is as fierce as it’s ever been. It is clear that for hoteliers, driving bookings through their own website is the preferred path to
MGR Amazon Weekly Update | December 3, 2019 Top News This Week Apple Pay Has Passed PayPal in eCommerce Checkout Volume, So if You’re Not Using it, You’re Missing Out Apple CEO, Tim Cook, reported that in Q3 Apple Pay processed more than 3 billion transactions
I know, the title may sound intimidating, especially if you hated math class at school, but I will make it very simple. When it comes to eCommerce, the most important formula that you need to keep in mind is the following: Visitors X Conversion Rate X Customer
MGR Amazon Weekly Update | November 26, 2019 Top News This Week Amazon Sellers Can Now Request a Review Manually From Customers Amazon rolled out this new feature relatively quietly, never making an official announcement. Our team noticed it when managing customer accounts and saw that many
How the Facebook Ads Delivery System Works As many of you in the digital marketing world already know, the Facebook ads delivery system uses machine learning to optimize for your results. Basically, each time a campaign ad is served or displayed, the delivery system learns more about
MGR Amazon Weekly Update | November 19, 2019 Top News This Week Harvard Conducted a Thorough Study of Why Some Listings Sell Better Than Others, Here’s What They Found The whole report is worth a read, but here’s our quick summary and thoughts. They found that the