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Video Marketing Statistics – 2019

It seems like no matter how much the Internet grows in so many directions, video content still dominates on all channels and platforms.  And I’m not just talking about the traditional streaming video wars between Netflix, Amazon, Apple, Disney, Hulu, etc.  This is purely video for the

Streaming Wars: The Future of Live TV Streaming for Cord-Cutters

In this episode, Manuel is joined by David Gil, host of The Edge Podcast, to go over the best live TV streaming services for cord-cutters. Pros and cons of each of them and the types of features that you should be looking for if you’re planning to

How to Boost Your Product Sales Through Amazon Live

Unless you’ve lived in a cave or hidden off the grid over past few years, I’m sure you’ve heard of YouTube Live, Facebook Live and Instagram Live… and very likely used those channels more than once either recording your own videos or watching your friends’ videos. But

Digital Ads Don’t Work, Or Do They?

If you were lead to believe that any of the most recent scandals regarding online privacy, rigged elections, invasion of privacy or fake news issues are hurting digital marketing and advertising, think again…  Maybe, this is just another case of “there’s no such thing as bad publicity”

The Most Important Takeaways of 2018

While putting together a recap of last year’s most popular podcasts, what I realized was that in 2018 we talked a lot about the shift in media from traditional to digital. It’s not like it wasn’t already happening before, but 2018 was the year that big companies,

MGR Consulting Group – 2018 Year in Review

Here we go again!  Just as 2018 is just about to come to an end, it’s our time to celebrate and toast to our own accomplishments.  And since we are a creative bunch, we’ve created our yearly Infographic to illustrate the highlights of our work.  2018 has

MGR Consulting Group – Fall Project Showcase

You know you’re busy when you don’t even have time to work on your own stuff!  And that’s exactly what’s happening at MGR these days… we have a new website coming, new podcasts in the works with amazing interviewees already lined up, and a lot of other

Finding New Leads Through Google Ads Customer Match

  Customer Match is not a new feature by any means.  In fact, it’s been around for over 3 years. When Google first introduced Customer Match in 2015, it allowed search advertisers to create and target custom audiences based on a list of user email addresses in their Search,

Top Ten Marketing Rules to Succeed in 2019 and Beyond

Rule #1: Use a Diversified Multi-channel Approach Whether you decide or can afford to use two, three, four or more channels, the more diversified your marketing is, the better.  Just like investing in stocks, you don’t want to put all of your eggs in one basket.  Especially,

Are You Letting Your Guests Slip Away from You?

In case you haven’t noticed, Google Hotel Ads is fundamentally changing the way hotels are booked online. More specifically, Metasearch is changing how guests book their next hotel stay. Two out of three guests or around 67% of hotel searches start with Google. Not so surprising when