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The Edge – Instagram vs Snapchat: Which is Better?

VIDEO TRANSCRIPT At this very moment, Snapchat and Instagram are at war for your attention. Both platforms target very similar audiences. And now, because they’re both going all out, whatever it takes, including stealing and ripping off each other’s’ features. Right? From stories, to swipe up to Read More >>

21 Instagram Facts That You Should Know

Since its initial launch in October 2010, Instagram has grown into the second most used social media platform today.  It didn’t hurt the fact that Instagram was acquired by Facebook in April 2012 for approximately US$1 billion in cash and stock. A real bargain when you see the type of revenue it Read More >>

MGR Consulting Group – November Project Showcase

With Thanksgiving behind us and s we head  heavily into the Holiday Season, it’s crunch time for our team trying to keep up with all deadlines!  December is going to be fun but here’s a glimpse at some of the projects that we completed last month. Sunshine Read More >>

Taking Advantage of Facebook Lead Ads

When you’re just starting out with your new Facebook Ads campaign, it can be challenging to figure out what a good return from your campaign is. The success of a Facebook campaign will depend on a number of factors such as your campaign objective, geo targets, industry, Read More >>

The New Advertising Landscape – Part 2

TO READ PART 1 OF THIS ARTICLE, CLICK HERE > A few days ago, I read somewhere (I wish I could cite the source) that nowadays, people’s attention span is down to an all time low.  How low?  About 8 seconds!  That compares to the attention span Read More >>

The New Advertising Landscape – Part 1

 “Uber, the world’s largest taxi company, owns no vehicles. Facebook, the world’s most popular media owner, creates no content. Alibaba, the most valuable retailer, has no inventory. And Airbnb, the world’s largest accommodation provider, owns no real estate. Something interesting is happening.” Tom Goodwin   THE IRONY Read More >>

Five Cinemagraph Uses for Your Digital Marketing

To borrow Wikipedia’s definition, “Cinemagraphs are still photographs in which a minor and repeated movement occurs, forming a video clip. They are published as an animated GIF or in other video formats, and can give the illusion that the viewer is watching an animation.” Given our background in video production and our current array of Read More >>

MGR Consulting Group – October Project Showcase

October has gone by really fast!! It feels like I just finished selecting a few project highlights for September, and here I am again deciding what to showcase for October.  So much to show and so little space… The Shores Resort & Spa Weddings Microsite – Click Read More >>

Global Internet Statistics – 3rd Quarter 2017

Every now and then, it’s necessary to take a look at the most current Internet and browser use statistics to ensure that you’re up-to-date with the latest trends in design and programming.  At MGR we do that on a monthly basis as we strive to keep up Read More >>

Instagram Best Practices to Boost Your Brand

Unless you’ve been hiding in a cave over the past ten years, I’m sure you have already established your presence on several social media channels to promote your content, gather new leads, and overall, increase your overall marketing efforts.  Hard to believe but Facebook first opened its Read More >>